Privacy Policy

We are committed to protecting any data you supply us. We confirm that we will keep your information secure and that we will comply fully with all applicable UK Data Protection legislation and regulations.

VeganWheels is committed to protecting the privacy of all users of our website veganwheels.co.uk (the Site). Please read the following privacy policy that explains how we use and protect your information. We are the Controller of the information we process, unless otherwise stated.


1. Contact Details

If you have any queries or requests concerning this privacy policy or how we handle your data more generally, you can get in touch with us veganwheels@mail.com



2. How We Collect Your Information

We collect your information when you interact with us or use our services, such as when you use our Site to place an order. We also look at how visitors use our Site, to help us improve our services and optimise customer experience.


3. Information We Collect From You

As part of our commitment to the privacy of our customers and visitors to our Site more generally, we want to be clear about the sorts of information we will collect from you.


We collect information:


  • when you create an account with us or you change your account settings;
  • when you place an order with us and during the order process (including for payment and order delivery);
  • through your interactions with us or our services, such as when you request information or to receive marketing, information about VeganWheels' initiatives or other communications from us by email, phone, post, SMS, push notification, or via our chat function; 
  • when you participate in a competition, prize draw, promotion or surveys about our services, or our partners’ services; and
  • when you browse or use our Site (before and after you create an account with us).


4. Use Of Your Information

We will only process the data we collect about you if there is a reason for doing so, and if that reason is permitted under data protection law.


We use your information where we need to in order to provide you with the service you have requested or to enter into a contract. You do not have to provide this information to us, but we may be unable to provide our services to you without the following information:


to enable us to provide you with access to the relevant parts of the Site, we use only a session cookie which expires when the browser is closed. The purpose of this cookie is to store the user's session and facilitate them being logged into the website account.


We also process your data where we have a legitimate interest for doing so - for example personalisation of our service, including processing data to make it easier and faster for you to place orders. We have listed these reasons below:


  • to improve the effectiveness and quality of service that our customers can expect from us in the future;
  • to enable our customer support team to help you with any enquiries or complaints in the most efficient way possible and to provide a positive customer experience;
  • to contact you for your views and feedback on our services or our partners’ services and/or products and to notify you if there are any important changes or developments to the Sites or our services, including letting you know that our services are operating in a new area, where you have asked us to do so;
  • to send you information by post about our products, services, promotions and VeganWheels initiatives (if you do not want to receive these, you can let us know by getting in touch at hello@veganwheels.co.uk);
  • to analyse your activity on the Site so that we can administer, support, improve and develop our business and for statistical and analytical purposes and to help us to prevent fraud; and
  • to detect, investigate, report and seek to prevent fraud or crime.


We also process your data to enforce our contractual terms with you and any other agreement, and for the exercise or defence of legal claims and to protect the rights of VeganWheels, our partners, riders, or others (including to prevent fraud).


If you submit comments and feedback regarding the Site and the services, we may use such comments and feedback on the Site [and in any marketing materials]. We will only identify you for this purpose by your first name and the city in which you live such comments and feedback may be shared with our partners to assess and improve their services.


We will also analyse data about your use of our services from your location data to create profiles relating to you and for you. This means that we may make certain assumptions about what you may be interested in and use this, for example, to present you with partners that we think you will prefer. This activity is referred to as profiling. You have certain rights in relation to this type of processing. Please see the Your Rights section below for more information.


We may also use your information to comply with any legal obligation or regulatory requirement to which we are subject.


6. Cookies

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of the Site may become inaccessible or not function properly. For more information about the cookies we use, please see our Cookie Policy.


7. Marketing

Where you have given your consent or where we have a legitimate interest for doing so (and are permitted to do so by law) we will use your information to let you know about our other products and services, or VeganWheels initiatives that may be of interest to you and we may contact you to do so by email, post, phone, or push notification.


We may contact you through email where you have opted out of direct marketing with service communications, including, but not limited to, correspondence providing information about service interruption and delivery safety.


8. Retention Of Your Information

We will not retain your information for any longer than we think is necessary.


Information that we collect will be retained for as long as needed to fulfil the purposes outlined in the Use of Your Information section above, in line with our legitimate interest or for a period specifically required by applicable regulations or laws, such as retaining the information for regulatory reporting purposes.


When determining the relevant retention periods, we will take into account factors including:


  • our contractual obligations and rights in relation to the information involved;
  • legal obligation(s) under applicable law to retain data for a certain period of time;
  • statute of limitations under applicable law(s);
  • our legitimate interests where we have carried out balancing tests (see the Use of Your Information section above);
  • (potential) disputes; and
  • guidelines issued by relevant data protection authorities.


Otherwise, we securely erase your information where we no longer require your information for the purposes collected.


9. Disclosure Of Your Information

The information we collect about you will be transferred to and stored on our servers located in Ireland. We are very careful and transparent about who else your information is shared with.


We share your information with third party service providers which provide services on our behalf. The types of third party service providers whom we share your information with include for example:


  • Payment providers (including online payment providers and fraud detection providers);
  • IT service providers (including cloud providers);
  • Restaurant partners; and
  • Riders.


We may also share your information:


  • if we are under a duty to disclose or share your information in order to comply with (and/or where we believe we are under a duty to comply with) any legal obligation or regulatory requirement. This includes exchanging information with other companies and other organisations for the purposes of fraud protection and prevention, and with law enforcement for crime prevention;
  • in order to enforce our contractual terms with you and any other agreement;
  • to protect the rights of VeganWheels, our partners, riders, or others, including to prevent fraud; and
  • with such third parties as we reasonably consider necessary in order to prevent crime, e.g. the police or for health and safety purposes.


10. Security

We adopt robust technologies and policies to ensure the personal information we hold about you is suitably protected.


We take steps to protect your information from unauthorised access and against unlawful processing, accidental loss, destruction and damage.


Where you have chosen a password that allows you to access certain parts of the Site, you are responsible for keeping this password confidential. We advise you not to share your password with anyone.


Unfortunately, the transmission of information via the internet is not completely secure. Although we will take steps to protect your information, we cannot guarantee the security of your data transmitted to the Site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.


11. Your Rights

Subject to applicable law, you may have a number of rights concerning the data we hold about you. If you wish to exercise any of these rights, please contact our Data Protection Officer using the Contact Details set out above. For additional information on your rights see the Information Commissioner’s Office website at https://ico.org.uk/your-data-matters/.


The right to be informed. You have the right to be provided with clear, transparent and easily understandable information about how we use your information and your rights. This is why we’re providing you with the information in this policy.


The right of access. You have the right to obtain access to your information (if we’re processing it). This will enable you, for example, to check that we’re using your information in accordance with data protection law. If you wish to access the information we hold about you in this way, please get in touch with us at hello@veganwheeels.co.uk.


The right to rectification. You are entitled to have your information corrected if it is inaccurate or incomplete. You can request that we rectify any errors in information that we hold by contacting us at hello@veganwheels.co.uk.


The right to erasure. This is also known as 'the right to be forgotten' and, in simple terms, enables you to request the deletion or removal of certain of the information that we hold about you by contacting us at hello@veganwheels.co.uk. This right is not absolute and only applies in certain circumstances.


The right to restrict processing. You have rights to 'block' or 'suppress' further use of your information in certain circumstances. When processing is restricted, we can still store your information, but will not use it further.


The right to data portability. You have the right to obtain your personal information in an accessible and transferrable format so that you can re-use it for your own purposes across different service providers. This is not an absolute right however and there are exceptions. To learn more please get in touch with us at hello@veganwheels.co.uk.


The right to lodge a complaint. You have the right to lodge a complaint about the way we handle or process your information with a competent data protection authority.


The right to withdraw consent. If you have given your consent to anything we do with your information (i.e. if we rely on consent as a legal basis for processing certain information), you have the right to withdraw that consent at any time. You can do this by contacting us at hello@veganwheels.co.uk. Withdrawing consent will not, however, make unlawful our use of your information before you withdraw consent.


The right to object to processing. You have the right to object to certain types of processing, including processing for direct marketing and profiling. You can object by changing your marketing preferences, disabling cookies as set out in the Cookies and Marketing sections above or by getting in touch with us at hello@veganwheels.co.uk. You also have the right not to be subject to a decision based solely on automated processing, such as in connection with our fraud checks. You can exercise this right by getting in touch with us at veganwheels@gmail.com 


12. Changes To Our Privacy Policy

We update this Privacy Policy from time to time, so remember to check back in, in case anything has changed and, where appropriate, we may notify you of the changes for example by email or push notification.


This privacy policy was last updated: 28/08/2021


13. Complaints

If you’re not satisfied with our response to any complaint or believe our processing of your information does not comply with data protection law, you can make a complaint to the Information Commissioner’s Office (ICO) using the following details:


Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF


Website: www.ico.org.uk